Elizabeth Mott Website Redesign
Elizabeth Mott is a cruelty-free beauty brand that is passionate about innovation. The brand is inspired by the best Korean products, founder Alice Kim has come to learn about and love from her travels. Elizabeth Mott brings high-performance formulas in products that are fun to use whether you are a makeup pro, a product junkie, special-occasioner (or someone in between).
PREVIOUS WEBSITE DESIGN
Goal:
• The purpose of this redesign was to refresh the Elizabeth Mott website to a more contemporary and colorful design to reflect the brand and their products. The website refresh was created during the most recent skincare launch.
Objectives: • Redesign Elizabeth Mott's wireframe and website layout
• Create new web banners to reflect new design
Key words:
• Fun
• Quirky
• Colorful
Role:
• Art Direction
• Interface Design
• Branding
Redesigned Website Landing Page
Digital and Marketing Assets
Collaborated with Kimp for illustrations. Drove creative vision of all digital assets.
Featured in Ipsy’s Glam Bag
Designed sample sizes to be distributed in Ipsy’s Glam Bags
